https://startupmentor.vc/insightsPractical founder decisionshttps://startupmentor.vc/insights/when-customer-interviews-say-yes-but-nobody-buys/https://startupmentor.vc/insights/when-customer-interviews-say-yes-but-nobody-buys/Customer interviews went well but nobody bought? Check the ask, recent purchases, the current workaround and the budget owner, then test one targeted fix.Sun, 25 Oct 2026 12:00:00 GMThttps://startupmentor.vc/insights/icp-template-buyer-trigger-budget-and-current-alternative/https://startupmentor.vc/insights/icp-template-buyer-trigger-budget-and-current-alternative/A reusable ICP template with fields for buyer role, buying trigger, budget source and current alternative, plus evidence tags and a hypothetical filled example.Sun, 25 Oct 2026 12:00:00 GMThttps://startupmentor.vc/insights/customer-interview-notes-template-for-founders/https://startupmentor.vc/insights/customer-interview-notes-template-for-founders/A customer interview notes template that tags each entry as said, seen, done or assumed, so founders can compare interview findings with buying behavior.Sat, 24 Oct 2026 12:00:00 GMThttps://startupmentor.vc/insights/how-to-turn-customer-evidence-into-a-narrow-icp/https://startupmentor.vc/insights/how-to-turn-customer-evidence-into-a-narrow-icp/Turn interview notes, pilots and lost deals into a narrow ideal customer profile with observable buying signals, an evidence matrix and acceptance tests.Sat, 24 Oct 2026 12:00:00 GMThttps://startupmentor.vc/insights/how-to-choose-your-first-ideal-customer-profile/https://startupmentor.vc/insights/how-to-choose-your-first-ideal-customer-profile/Choose your first ideal customer profile with an evidence matrix that compares buying triggers, buyer roles, budget and delivery fit before you commit.Fri, 23 Oct 2026 12:00:00 GMThttps://startupmentor.vc/insights/how-to-run-a-customer-interview-without-pitching/https://startupmentor.vc/insights/how-to-run-a-customer-interview-without-pitching/Run a customer interview without pitching: what to prepare, what to ask, when to stay quiet and how to compare what buyers said with what they did next.Thu, 22 Oct 2026 12:00:00 GMThttps://startupmentor.vc/insights/build-a-startup-go-to-market-strategy/https://startupmentor.vc/insights/build-a-startup-go-to-market-strategy/Use a stage-by-stage decision map to choose the next go-to-market decision for your startup, with evidence checks, worksheets and a hypothetical example.Wed, 21 Oct 2026 12:00:00 GMThttps://startupmentor.vc/insights/investor-meeting-prep-sheet-fit-evidence-and-questions/https://startupmentor.vc/insights/investor-meeting-prep-sheet-fit-evidence-and-questions/Prepare the investor fit, business evidence, difficult answers and next request for a fundraising meeting, using a practical founder worksheet.Tue, 20 Oct 2026 12:00:00 GMThttps://startupmentor.vc/insights/how-to-test-a-us-beachhead-before-opening-an-office/https://startupmentor.vc/insights/how-to-test-a-us-beachhead-before-opening-an-office/Test a narrow US beachhead with an account brief and bounded pilot, then use delivery and support evidence to decide whether an office is needed.Sat, 17 Oct 2026 12:00:00 GMThttps://startupmentor.vc/insights/founder-networking-worksheet-relationships-and-useful-next-steps/https://startupmentor.vc/insights/founder-networking-worksheet-relationships-and-useful-next-steps/Use a founder networking worksheet to track useful interactions, introduction context and agreed next steps before and after a Silicon Valley trip.Fri, 16 Oct 2026 12:00:00 GMThttps://startupmentor.vc/insights/customer-discovery-questions-that-reveal-buying-intent/https://startupmentor.vc/insights/customer-discovery-questions-that-reveal-buying-intent/Ask customer discovery questions about purchases, workarounds, and budget owners. Use an evidence map to choose the next commercial test.Wed, 14 Oct 2026 12:00:00 GMThttps://startupmentor.vc/insights/validate-a-startup-idea-before-building/https://startupmentor.vc/insights/validate-a-startup-idea-before-building/Test a startup idea through buyer interviews, existing workflows, and concrete commitments. Use a practical worksheet to decide what to build, narrow, or stop.Mon, 05 Oct 2026 12:00:00 GMT